OH, HEY THERE!
We are a 757-based ethical marketing agency.
Our mission is to help purpose-driven companies maximize their impact by uncovering the soul of their business and finding creative ways to share it with the world.
MEET THE FOUNDERS
Creative business owners 🥳, best friends 🙌, and oh yeah - we're married too 🥂!
he's the integrator!
She's the visionary!
IT'S NICE TO MEET YOU!
Get to know us better.
✈️ Born in Japan, raised in South Korea, & grew up in Richmond, VA
🎓 Graduated from ODU with a B.S.B.A in International Business
📚 Minored in Management
⚽️ Played soccer since 4th grade
🎮 PlayStation over XBOX
🍛 Loves spicy food (like really spicy)
🏄🏾♂️ Wants to learn how to surf
✨ Fun Fact: I can fluently speak 3 languages!
Tae Johnson
COO (He/Him)
🌊 Born & raised in Virginia Beach
🎓 Graduated from ODU with a B.S.B.A in Management
📚 Also have a B.S. in Lifespan Communications
🎨 Started my graphic design career with MS Paint & Photoshop CS3
🎢 Scared of heights but likes rollercoasters
🍝 Could eat alfredo pasta everyday if I had to
✈️ Wants to become a digital nomad someday
✨ Fun Fact: I built my first website when I was 10 years old!
Danielle Johnson
CEO (She/Her)
OUR VALUES
INTEGRITY
When faced with difficult decisions, we choose to do the right thing, even when it requires our humility.
SUSTAINABILITY
We strive to redefine success and contribute to a more sustainable economy, society, and planet. Click here to learn more.
TRANSPARENCY
We set clear expectations and maintain open lines of communication between our team and our clients.
COLLABORATION
We build meaningful connections and recognize individual strengths in the pursuit of our collective goals.
INCLUSIVITY
We are welcoming of all genders, races, countries of origin, sexual orientations, religions, and abilities.
FAMILY
We strive to build an organization that allows our team to have room for their personal lives in a way that best fits their needs.
OUR ROOTS
So what exactly is "ethical marketing"?
Well, it's more of a philosophy than a strategy, but this is how we look at it: "When all marketing activities adhere to core ethics principles, including integrity, humility, and honesty — both internally and externally."
There isn't one set standard to implementing ethical marketing practices, but here are 5 things that we do:
1
We track our goals and meet regularly with our clients to ensure we are bringing value to their business.
2
We provide upfront itemized pricing so our clients know exactly what they're investing in.
3
We don't buy fake followers + likes and convince our clients their accounts are doing great (sadly this is really common - yikes 🥴)
4
We collaborate with our clients to optimize our strategy based on their needs instead of charging for cookie-cutter efforts.
5